Digitally savvy millennials in India post Stories on Instagram, share memes on Facebook, watch videos on YouTube, keep up on Twitter, and chat with each other on Facebook Messenger.
But older Indians have incorporated the most compelling features of these platforms right into WhatsApp.
Vacation pictures don’t go on Facebook or Instagram, videos don’t go on YouTube, and jokes and wisecracks don’t go on Twitter. For older Indians, WhatsApp is the ultimate social network.
Answer to: Why my mom says, “Why do you post your photos on Instagram? Share them on Facebook or WhatsApp.”