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Tag: Brand

Market disruption: be the best

Tesla is not a disruptor, but then again, neither is Apple, the closest comparison: both succeed by building a brand around being the best.

The 2016 Stratechery Year in Review, December 25, 2016 at 06:17PM

Format QuotePosted on December 25, 2016December 29, 2018Categories The InterwebsTags Apple, Articles, Best, Brand, Market positioning, Stratechery, Strategic positioning, TeslaLeave a comment on Market disruption: be the best
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