When you are writing in the absence of feedback you have to rely on your own judgment. You want to please your audience, of course. But to do that you have to imagine what your audience will like, and since that’s hard, you end up leaning on what you like.
Once other people start telling you what they like via Like buttons, you inevitably start hewing to their idea of what’s good.
The Like Button Ruined the Internet, April 24, 2017, at 10:13 AM